Hi, I'm joined today by Peggy Choi, who is the founder of Kraft, and that's Kraft with two T's, Peggy.
I came to learn that.
So kick us off a bit.
Tell us about Kraft and what's the mission.
Craft is a tokenized credit platform.
Uh, we work to bring transparency, efficiency and liquidity to private credit.
Well, so that that's you did that so succinctly, but that is really a big topic when we look at the size and scale of the credit market.
And really the need to bring a level of transparency and liquidity as as you pointed out how are you achieving that?
Um, and I guess this is a pretty timely, uh, topic today, um, given last week Jamie Dimon mentioned one cockroach means more, um, and pointing to nonbank lenders pledging the same receivables to multiple investors, um, blockchain, um, is able to deliver solutions to bring transparency.
And solve this kind of problems um and it is much needed um in the sense that uh this asset class is in high demand, uh, retail investors currently excluded from it um so in order for us to sort of look at um making the market more efficient, uh, blockchain solutions essential in unlocking this potential.
So going back a bit to that ability to.
Uh, uplift retail a bit and, and giving them access to the platform.
What does that look like and how do you see that growth trajectory given, I think, uh, you know, we talked about the addressable market a bit earlier today.
Maybe you can frame that up for us.
Yeah, um, I think maybe jumping ahead a little bit like the vision here is, uh, imagine, um, if you have your digital wallets that will be taps or.
Banking app there'll be tabs for you to choose what asset classes or funds or strategies to invest in, um, and you will have private credit options available to you whether it's pooled investments or individual investments.
I think the future of capital markets will be uh a lot more efficient and direct that way.
Um, and, uh, uh, in order to kind of, uh, for this to realize, uh, again like blockchain rail basically defiant organization will be part of that equation.
Yeah, and it's so exciting when we look at that prospect of it goes back to a bit of matching engines and how do you find the counterparty and creating that efficiency which uh really creates so much margin compression and makes that value proposition much better for.
Most people in the ecosystem.
Yeah.
No, you're right, you're right, and, and, and currently because of that opaqueness in the space, um, it's high friction also for borrowers, uh, high cost paperwork, um, you have to pitch investors and funds one by one, so this is gonna not just bring um the asset class as an opportunity to retail, um, and.
Make it more transparent for institution but also make it a lot more efficient for the borrowers um in a way then you know it should translate into more sustainable economic growth.
I, I love that, uh, sustainable economic growth.
Peggy, let's talk a little bit.
We're here at Hub 71, the impact event 2025.
I know you're working within the.
Hub 71 ecosystem, tell us about that experience.
Mm, um, UAE, Abu Dhabi, it's, uh, one of the fastest growing capital markets and, uh, it is a center for innovation in finance, um, so it is very important that I think as a, uh, a party that works in the private credit space that we're here and helps everyone has been super helpful in connecting us to the right people.
Excellent.
So as we close out, Peggy, give us a little bit of the crystal ball.
Where do you see this evolving as we have this intersection of private credit blockchain?
How, uh, where's the adoption? uh, what kind of time frame do you think we have?
Um, I think the next this next phase of blockchain applications in capital markets, uh, with all the different endeavors, um, in progress right now, um, it's gonna become more as an infrastructure as embedded so that you don't even know that it's blockchain that you're interacting.
With, um, and that's basically what I see as this next, uh, 3 to 5 years, um, very accelerating, so it's really exciting.
Terrific.
Well, congratulations on all the good work, Peggy look forward to hearing more about Kraft in the future.
Thank you so much for everyone's time.
A pleasure.
