El error más común del empresario latino es buscar financiamiento cuando ya es tarde. Sonia Alvelo-Lynch, fundadora de Latin Financial, explica por qué la clave está en buscar capital antes de necesitarlo, cómo Latin Financial evalúa la consistencia de un negocio antes de recomendar financiamiento, qué opciones existen más allá de los bancos tradicionales, y cómo la tecnología está abriendo nuevas puertas para los pequeños empresarios en América Latina y Puerto Rico.
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