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Apple’s $100 Billion Manufacturing Bet: A Game Changer for U.S. Tech?

“This is the single largest corporate manufacturing reshoring in modern history.” – 01:35

Evelio Silvera, Co-Founder of Bull Street Media, joins J.D. Durkin to discuss Apple’s announcement of a staggering $100 billion investment in U.S. manufacturing, which led to a 5% spike in their stock price. Despite facing challenges and being down double-digit percentages year-to-date, this investment is seen as a strategic move by CEO Tim Cook, who Evelio describes as 90% CEO and 10% politician.

Evelio emphasizes that this commitment is not merely about avoiding tariffs but is part of a broader industrial strategy that positions Apple for long-term success. He highlights that this investment brings Apple’s total U.S. investment to $600 billion over the next four years, marking the largest corporate manufacturing reshoring in modern history. Evelio discusses the implications of geopolitical risks, automation economics, and the changing trade environment, suggesting that Apple is setting itself up for significant margin expansion in the coming years.

Lastly, the pair touch on Disney’s mixed earnings report, where Evelio sees potential in their partnership with the NFL. He believes this collaboration could reshape sports media economics by aligning incentives and creating a content moat, despite some weaknesses in other revenue sources.

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