FINTECHTV Editorial Team
What does it take to build connections in major media? Dante Simpson, Ph.D sat down with NBCUniversal's EVP of Client Advisory, Advertising & Partnerships, Yusuf Chuku. Yusuf joins us to discuss the art of cultural connection, "new-stalia" (Gen-Z's newfound interest in content from prior generations), the importance of live events and so much more in the rapidly changing media landscape.
The conversation demystifies connection, disspells advertising assumptions and shares behind-the-scenes perspectives of NBCUniversal's partnerships, growth, authenticity and creating lasting relationships with its audiences.
The conversation demystifies connection, disspells advertising assumptions and shares behind-the-scenes perspectives of NBCUniversal's partnerships, growth, authenticity and creating lasting relationships with its audiences.
