Welcome to FinTech TV coming to you live from Consensus Miami.
Well, that is short for transact, authenticate and pay.
Back in April, Tap launched Tap Terminal as a next generation financial platform for retail traders.
Well joining us live at consensus is Brian Foot, CEO of Tap Invest.
Brian, great to have you here.
Thank you so much for joining us.
Likewise, Remy, good to see you again.
Well, so for viewers who may not be as familiar, tell us about that.
Yeah, so TA was designed to modernize financial services.
It's great to see a lot of traditional finance groups down here.
That's different from years prior.
Um, but one of the things that they've struggled with, uh, on the advisory side is about 70% of heirs will end up firing their parents' financial advisor.
So you have this large wealth migration that's coming down from boomers down to Gen Z, millennials.
So they're looking for more.
Digital ways to connect with advisory.
The second thing is the average consumer in the US is toggling between 4 to 7 financial apps, so it's very cumbersome, fragmented, and siloed.
So we wanted to build out the tap platform in a way that was easy and accessible for people to invest, get market's information, send payments, and communicate with other verified users.
Yeah, and Brian, we all talk about this great wealth transfer, and the reality is all of us are living longer, right?
So it's not just 2 or 3 generations now, perhaps it's 4 or even 5.
So give us your take on how the financial market landscape is rapidly changing at a time when we're talking about perhaps, say 5 generations.
Yeah, totally.
It's a 3 part answer in the sense that it's Economic, it's technological, and it's social.
Meaning, like, we need to make sure that this big run up in the markets is including everybody.
Right now, there's actually a lot of people, you know, in the middle class or even the upper middle class that are feeling left out of this run-up, uh, in the stock market.
So we need to make sure that tools like AI and things that make you even more competitive are accessible to everybody.
Um, the second thing is economically, we want to make sure that people have access to broad scale levels of investment, right?
Like you see companies that get too far gone on their share price or, or the cost of getting access to the markets.
So we wanted to kind of democratize the way that products are being offered to people as well as one tap strategies technologically where they Say, oh got it.
Like I see that health care, defense, AI, robotics are the themes of the year.
How do I quickly invest in those across multiple asset classes or product lines on tap?
So I feel like we've done a really good job of being inclusive across multiple generations, making digestible financial markets information actionable in one place and distilling that down to.
Product lines and services, whether it's high yield savings or tap strategies, um, or tap payments that make it more accessible for people to actually get participating in the market across that generation span, rather than just having so much wealth flowing north to boomers and not coming back down to people by making them more comfortable getting involved in the market.
So that's been a very strong part of our thesis of what we're building at the company.
And Brian, we all talk about this democratization and access, but at the same time, sometimes I feel as though we can be overwhelmed with information out there.
So how is your platform different from other products out there?
Yes, so when you go to the front page of TB, It was kind of interesting to note that 300,000 or so users use the Bloomberg terminal, but that's like $2000 or more per month.
So it's doing $100 to $12 billion a year in revenue.
Um, but for like your average Joe, like retail investor that's coming to the website, you want a strong 24/7 financial markets coverage.
Across multiple asset classes, you want portfolio builders, you want strategy modeling, but if you price that out to just being with the same experts that are already doing great in the market, that to me is the genesis of true democratization.
Like that's a great buzzword, and I'm kind of tired of listening to it.
I'm sure you are, but, um, really it comes down to, are you giving people Broad scale information that's 24/7 covering multiple asset classes and doing it at a price that's fair to the consumer.
And so that's what I'm really proud of what we're doing in our company.
Um, if you look at financial markets information, like Yahoo has been the number 1, Yahoo Finance has been number one for almost 20 years, maybe 7.5 million.
And users, give or take, so it's an exciting time to see that if you give people information and then can move them to action, meaning web 3, read, write, but transact, I think that'll help them compete in real time both with other humans, but then also with AI agents that are moving markets a lot faster than we've ever seen before.
And now that you've highlighted your competitive advantage, tell us a little bit about IP. advantage is plural, but yeah, the IP would be system and method for transferring currency using blockchain is our patent that we have.
So it's a pretty broad patent.
You had about 27 trillion transferred last year on stablecoins, exceeding Visa and Mastercard combined.
And so our patent at tap is about the transfer of currency using blockchain between either wallet to wallet or computer system to computer system.
So as more payments move online between human beings on tap pay or between small businesses like service providers that are getting paid all the way up to institutional settlement of tokenized stocks which are coming online this year, that's kind of what touches our patent.
We're still kind of figuring out how we want to deploy that commercially.
Uh, but it's nice to have.
I'm very proud of it.
We slugged it out at the USPTO level for over 5 years to get that recently, so, um, it's been exciting for us to, to have that in our hands and at least be, you know, protected on our level of what we're doing, uh, cross-functionally, but maybe it has some outbound use cases as well for revenue.
And finally, Brian, before I let you go, tell us the vision long term for that.
Yeah, so thank you for asking.
Um, we'll launch today Tap pay this afternoon.
Um, a big gap right now in markets in terms of, hey, is there a good quality advisory on the robo level?
Is there multi-asset investment on the platform level which we have?
And then are there verified payment stacks that I can find out, hey, I need to send you a payment because we split lunch or whatever.
I want to be able to chat with you in a verified environment that knows that I'm me and you're you so that we can have that.
If you look historically, without naming names, a lot of the legacy payment houses have had nine-figure fines, 10-figure fines, because it was so hard to verify other users, and you have lottery scams, romance scams.
You know, so many issues that people have, that they get taken advantage of either on fees or on identity fraud.
And so we're solving for that at TA as well, Transact, authenticate, pay.
So if you take the confluence of real-time market information, investing and savings and payments, I think we have a pretty incredible triangle offense to modernize financial services with our platform.
Um, and our view on that is, hey, let's get customers to the tap platform to do those things, uh, but we're also making our platform white label with an SDK, uh, so that other outbound vertical markets can use our platform on a white label level powered by tap.
So whether that's traditional media companies that need a 20-year update with their omni-channel terminal.
Or whether or not it's our, you know, we have a licensing partner at the public company level, Tap Real Estate, RWAX Real World Asset Exchange, that's going to be deploying the TAP SDK for things like find a pro, pay a pro, real estate reports and payments, as well as tokenized asset portfolios.
So taking ownership of real estate and tokenizing it on either on a fractional or a whole level as an update from 1970s REITs or 19.
90s ETFs.
So that's some of the things we're working on is taking what we've built out in the main at TP and then also white labeling it outbound for specific vertical markets use cases as an overlay with our SDK.
So and of course one last question for you, Brian, before I let you go.
So tell us a little bit about your previous history of being public and now you're back to being private.
Yeah, so I'm still on the board of our old public company at Tap Real Estate, RWAX.
Um, Tap is a private company, so we have offices in San Diego and then in Salt Lake City, um, with some through lines into New York and Miami, of course, um, but, you know, we, we, I think, are at our best in the public markets.
There's sort of a product market fit thing going on now where all the traditional finance people are coming into the show.
Obviously, many high-profile folks visiting with you throughout the week, um.
There's also, you know, a desire for digital finance to get really focused on the areas that we've always felt were the right moves, which were stablecoins for payments and then multi-asset tokenized investing.
So I think we're very well positioned to go back out into the public markets, provided our fundamentals come online with revenue and user base and The things we want to get done to be a really fundamental business before we go back out public at TPP, but certainly we have the whole horizon in front of us on what we want to do, and I love being in the public market.
So at the right time where our fundamentals say yes, we'll go back out and go public again.
OK, Brian, well, thank you so much for sharing the story of TA, and thank you so much for joining us here at Consensus 2026.
Likewise, it's awesome.
Thank you, Remy.
Thank you so much.
Appreciate it.
