Frank Hugelmeyer, President and CEO of the Discover Boating New York Boat Show, joined FintechTV’s J.D. Durkin to discuss how recreational boating is evolving and why this year’s show reflects a broader shift in accessibility and innovation across the industry. The historic event, held at the Javits Center, continues a legacy that dates back to 1905, making it the oldest boat show in North America.
This year’s show places a strong emphasis on technology and ease of entry. Hugelmeyer highlighted how advances such as AI-assisted navigation and self-docking systems are lowering the barrier for new boaters while enhancing the experience for seasoned enthusiasts. The focus is not just on showcasing boats, but on demonstrating how modern technology can make boating safer, simpler, and more approachable for a wider audience.
The New York Boat Show is known for its range, offering everything from family-friendly vessels to sport fishing boats, alongside hands-on access to the latest marine innovations. Hugelmeyer said accessibility is a central theme this year, especially for those who may feel intimidated by boating. “You can talk to experts, learn about boating basics, and even explore opportunities through local boat clubs,” he said, pointing to the educational aspect of the show as a key draw.
The broader recreational boating market has been adjusting since the pandemic-driven surge in demand. After record activity during lockdowns, consumer spending cooled as conditions normalized. Still, Hugelmeyer noted encouraging signs. Early data from boat shows in January and February suggests renewed interest. “When consumer energy is high, we see hikes in boat sales,” he said, signaling cautious optimism for the months ahead.
One of the fastest-growing areas continues to be rentals and shared boating models. Hugelmeyer pointed to double-digit growth in this segment, describing it as an important on-ramp for new participants. Many first-time renters eventually become owners, making the sharing economy a critical entry point that benefits the entire industry.
Technology remains central to that growth. AI-driven tools and autonomous features are reshaping how people interact with boats, particularly newcomers. Advanced navigation systems and self-docking capabilities reduce the learning curve and build confidence, allowing first-time users to enjoy boating without extensive prior experience. Hugelmeyer said these innovations reflect a broader commitment to inclusion and modernization within the marine industry.
For those who have been curious but hesitant, Hugelmeyer encouraged attending the show as a low-pressure way to explore the lifestyle. The event offers direct access to industry professionals who can answer questions and explain what ownership or membership looks like in practical terms. He also pointed to Discover Boating’s online resources as a way for newcomers to continue learning after the show.
As the industry looks ahead, optimism remains steady. Seasonal events like the New York Boat Show often serve as indicators of overall market health. By combining education, technology, and hands-on experiences, the show is helping attract a new generation of boaters and support sustainable growth.
More than a showcase of vessels, the New York Boat Show reflects how boating is changing. With technology closing the gap for first-time users and shared access models expanding participation, the industry is becoming more inclusive than ever. Hugelmeyer’s message was clear: whether experienced or just getting started, there has never been a more welcoming time to step into the boating community.